New, unmissable and exclusive!
09.30 - 09.50
Welcome and 2020 Update
Gordon Gilchrist
09.50 - 10.50
Benchmarking Survey 2012 - Who is making money and how?
Chris Frederiksen, Ian Fletcher and Gordon Gilchrist
2020 will present the latest research into the accountancy profession showing you the latest trends including the seven key drivers of profitability:
- Revenue per partner
- Revenue per fee earner
- Staff/partner leverage
- Service Line Profitability
- Lockup
- Fees and chargeable hours
- IT and Marketing Spend
Chris, Gordon and Ian will take you step by step to help you maximise your key outcomes!
NOTE: This session will involve interactive action planning using the latest Audience Response System!
10.50 - 11.00
Products & Services Update
Ian Fletcher, Chris Frederiksen and Gordon Gilchrist
11.00 - 11.30 Break
11.30 - 12.50
Benchmarking Survey 2012 (cont'd)
12.50 - 14.00 Buffet Lunch
14.00 - 15.40
The Top Profitable Service Lines for Professionals
Ian Fletcher, Chris Frederiksen and Gordon Gilchrist
Ian, Chris and Gordon will show you how to maximise your potential with the following services:
- Tax Planning
- Wealth Management
- Niche Consulting
- Streamlining Compliance
15.40 - 16.00 Break
16.00 - 16.30
Using Technology to Harness Doing Business Online - Successfully
Howard Graham
- Website as your Key Marketing Hub
- Systems & Processes
- Monetisation
- Traffic & Conversion
- Advocacy - entering the “recommendation generation”
16.30 - 17.30
New Marketing Initiatives
Ian Fletcher, Chris Frederiksen and Gordon Gilchrist
Ian, Gordon and Chris regularly consult with firms across the world - they also facilitate focus groups of managing partners,
marketing professionals, IT managers and firms offering wealth management. In this session they will share the latest and greatest marketing
ideas with delegates.
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